{"id":5010,"date":"2022-11-03T03:26:52","date_gmt":"2022-11-02T17:56:52","guid":{"rendered":"https:\/\/www.yelloequipment.com\/?p=5010"},"modified":"2024-10-29T13:57:15","modified_gmt":"2024-10-29T04:27:15","slug":"yello-equipment-expands-into-nsw-industrial-region","status":"publish","type":"post","link":"https:\/\/www.yelloequipment.com\/au\/yello-equipment-expands-into-nsw-industrial-region\/","title":{"rendered":"YELLO EQUIPMENT\u2122 EXPANDS INTO NSW INDUSTRIAL REGION"},"content":{"rendered":"
YELLO Equipment\u2122 has generated impressive growth during its two short years of operation, a sign that their service approachin the market and the rapidly growing interest in the SANY brand is proving a winning combination.<\/p>\n
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New Dealership Branch<\/h5>\n
The authorised SANY dealer in NSW and QLD, YELLO\u2122 is excited to announce the opening of a new YELLO Equipment\u2122 dealership branch located in Newcastle, NSW. The Newcastle area has a rich industrial heritage and strong demand for capital equipment, making it a meaningful and highly relevant location for the brand to expand into.<\/p>\n
The new Newcastle branch will provide invaluable access to the Hunter Region of NSW and act as a gateway into the Central West, allowing customers in these vicinities to enjoy localised service and support from YELLO Equipment\u2122. The full range of SANY excavators will be available at the new facility allowing walk-arounds, demos, and one-on-one meetings to happen in a more efficient and convenient manner for their customers.<\/p>\n
General Manager of YELLO Equipment\u2122, Andy Hopcroft, spoke to the importance this region holds for the NSW earthmoving sector and the appointment of a new Territory Manager who will be responsible for the operations and sales of the Newcastle branch:<\/p>\n
\u201cThis is an important and necessary step in the expansion of YELLO Equipment\u2122 and I\u2019m excited that we will be able to offer our customers in this region a more accessible experience. The demand has been strong, so we listened and acted,\u201d he said.<\/p>\n
\u201cI\u2019m also pleased to announce Dino Williams has been appointed as the new YELLO Equipment\u2122 Territory Manager at this branch. Dino\u2019s knowledge of both the industry and the local area will make him a valuable asset to our team,\u201d explained Hopcroft.<\/p>\n
Dino Williams brings with him over 15 years of experience in capital equipment sales and management, having specifically worked within the construction and mining market segment during this time. He also lives locally and understands the demands and relevant history of this region.<\/p>\n
\u201cI proudly live in the Newcastle region and truly love and understand this important part of the state. Heavy equipment is always in high demand due to the booming industries this part of the world is known for. I\u2019m excited to hit the ground running and show customers up here the incredible quality and value we can deliver them with our SANY products and YELLO\u2122 service commitment,\u201d said Williams.<\/p>\n
YELLO Equipment\u2122 Newcastle will be located at 56 Sandringham Place, Thornton, NSW 2322.<\/p>\n
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Trade Shows and Field Days<\/h5>\n
Beyond Newcastle, the YELLO Equipment\u2122 team has been busy on the road displaying their fleet at numerous Trade Shows and Field Days.<\/p>\n
\u201cTaking our gear on the road to some of these incredible field days is really rewarding,\u201d explained Hopcroft. \u201cNot only is it a great opportunity to showcase the quality of our machines, but more importantly we gather feedback, comments, and new connections from people in these communities who may not have previously had the opportunity to get into a SANY machine. They’re able to have a play and be wowed by what we offer.\u201d<\/p>\n
\u201cDiesel, Dirt, and Turf is always a big event we love. Attending FarmFest in Toowoomba and AgQuip in Gunnedah over the last few months has also been awesome,\u201d said Hopcroft.<\/p>\n
Hopcroft has noticed a particular interest in YELLO’s offering from the Civil and Construction, Plumbing and Drainage industries.<\/p>\n
\u201cWord of mouth travels quickly and we have seen first-hand the power of positive testimonials and recommendations to peers by those who have purchased a machine and been blown away by the benefits, power, and performance of our machines,\u201d he said.<\/p>\n